The Bike Peddler
605 College Avenue, Santa Rosa, California 95405

HOLIDAY BIKE DRIVE!


The Bike Peddler is partnering with NorCal Bike Sport and Trail House here in Santa Rosa, California to launch our 1st Annual Holiday Bike Drive! Purchase a new kids bike for donation and receive a raffle entry for a Stumpjumper Expert! Now through December 31st! 

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mountain bike rider making a turn on a berm with alder trees in the background
mountain bike rider making a turn on a berm with alder trees in the background

ABOUT THE BIKE PEDDLER


For 40 years, the Bike Peddler has been your neighborhood bike shop. We carry mountain bikes from Specialized and Yeti. Cruisers, hybrids, and city bikes too. Bmx from Fit, Eastern, Subrosa and S&M. Kid's bikes of all sizes from 12"-24" wheels.

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HOME DELIVERY NOW AVAILABLE


We have developed an exclusive Specialized Local Delivery here in the Greater Santa Rosa Area, where The Bike Peddler offers more than just our goods and services in a store.

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Upcoming events

Holiday Bike Drive

Holiday Bike Drive

This event is on now

The Bike Peddler is partnering with Trail House and NorCal Bike Sport here in Santa Rosa, California to launch our 1st Annual Holiday Bike Drive! Purchase a new kids bike for donation and receive a raffle entry for a Stumpjumper Expert! Now through December 31st!

Find out more

SHOP SPECIALIZED

Founded by riders in 1974, that fact has guided every decision since. More than 40 years later Specialized is a top choice amongst cycling enthusiasts for all kinds of riding.  

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rider on a specialized mountain bike with fox forks riding on a trail
Are you feeling festive🎄🎁? Cause we sure are! We are fully stocked and decorated for the holiday season. We have kids bikes, apparel, and a multitude of great small gift ideas! Come stop by and say hi! 
#thebikepeddler #bikepeddler #santarosa #bikeshop #santarosacycling #bikesinstock #holidayshopping #kidsbikes #bikepeddlersantarosa #teambp

Are you feeling festive🎄🎁? Cause we sure are! We are fully stocked and decorated for the holiday season. We have kids bikes, apparel, and a multitude of great small gift ideas! Come stop by and say …

Liz’s Winter Ride Checklist! This is the first part of the Bike Peddler Women’s Gear Series. @lizdonahey has been kind enough to work with us on a series of videos highlighting gear that will have you set up to tackle rides up on the mountain, any time of year. 
Here’s a short summary:
1. A warm long sleeve jersey
2. A jacket or vest that can be layered and stashed away if it’s too warm
3&4. A good chamois and pair of riding pants. We have the Trail Pants from this video in stock! 
5. A good pair of long-finger gloves
6&7: Warm winter socks and a pair of MTB shoes with enough tread to hike-a-bike if the going gets rough
8. Elbow and knee pads are a great precaution, especially during the winter when the trails are muddy and wet. 
9. Glasses or goggles will keep your vision clear and debris out of your face. Look in to low-light or clear lenses for winter riding!
10. Last but not least, a helmet! We have these fox helmets in store! A full-face helmet is also a great choice because it can help keep you warm on cold winter days. Thanks for watching!

#thebikepeddler #mtb #wintermtb #annadel #sonomacounty #girlswhoshred #womenmountainbikers #womenmtb #specialized #hellamelloracing

Liz’s Winter Ride Checklist! This is the first part of the Bike Peddler Women’s Gear Series. @lizdonahey has been kind enough to work with us on a series of videos highlighting gear that will have …

Hey everyone! Us, @norcalbikesport and @trailhousesantarosa are putting on a Holiday Bike Drive/Raffle! Basically if you purchase a kids bike to donate, you are entered in to a raffle for a brand new Stumpjumper Expert! Come in and check out our selection of bikes in-store that are available for donation.

Hey everyone! Us, @norcalbikesport and @trailhousesantarosa are putting on a Holiday Bike Drive/Raffle! Basically if you purchase a kids bike to donate, you are entered in to a raffle for a brand new …

It's the final hours of our sale! Shop in store for incredible deals on apparel and bikes!

It's the final hours of our sale! Shop in store for incredible deals on apparel and bikes!

DEAL$ DEAL$ DEAL$!!! We’re having a Black Friday Weekend Sale right now! We have tires, helmets, bikes, lights, locks, etc. on discount. So much stuff we can’t even fit the list in this caption. Swing by and check it out before the sale ends on Sunday the 28th! 

#thebikepeddler #santarosa #blackfridaysale #teambp #discounts #mtb #crazydeals

DEAL$ DEAL$ DEAL$!!! We’re having a Black Friday Weekend Sale right now! We have tires, helmets, bikes, lights, locks, etc. on discount. So much stuff we can’t even fit the list in this caption. …

Our team member Jacob just picked up a pair of specialized Cannibal 🧟‍♂️ tires for some winter shredding 🏂. 2.4” wide with a Gravity Grid casing. Look how gnarly these things are! We got the toughest tires for the toughest riders in town. Come take a look! 

#TeamBP #CannibalTire #GravityGrid #TheBikePeddler

Our team member Jacob just picked up a pair of specialized Cannibal 🧟‍♂️ tires for some winter shredding 🏂. 2.4” wide with a Gravity Grid casing. Look how gnarly these things are! We got the toughest …

We have a ton of E-bikes in stock! Wether you’re cruising through the city, or ripping down rocky descents up on the mountain, we have the bike for you!

 #Turbo #TurboLevo #TurboLevoSL #TurboVado #TurboComo #TurboTero

We have a ton of E-bikes in stock! Wether you’re cruising through the city, or ripping down rocky descents up on the mountain, we have the bike for you! #Turbo #TurboLevo #TurboLevoSL #TurboVado #…

Halloween is here at Bike Peddler and so is our store manager 👨‍💼 @crizzlewells in his “Levi’s Granfondo Rider” costume. We are also running a limited promotion 🎃 today, if you buy a bike you get YOUR CHOICE of candy bar 🍫for FREE! 
#OnlyAtBikePeddler

Halloween is here at Bike Peddler and so is our store manager 👨‍💼 @crizzlewells in his “Levi’s Granfondo Rider” costume. We are also running a limited promotion 🎃 today, if you buy a bike you get …

mountain biker getting some air over a jump on a specialized mountain bike and full faced helmet

PERSONALIZE YOUR JOURNEY
BODY GEOMETRY

Identify a problem, solve it through design, validate it with science—this is Body Geometry.

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